Apu vs Abby
To help hype July's "The Simpsons Movie," the studio is working to enlist 7-Eleven to turn several of the chain's stores into Kwik-E-Marts. The fronts of about a dozen stores would be transformed to look like the cartoon's famed convenience store, and shoppers could pick up everything from Krusty-Os cereal and Buzz Cola to Slurpees dressed up in cups that say Squishee.
Yessiree, Yankee marketing at its best! Will there be lifesize Apus working the counters, dripping hair oil into the slurpee machine, one wonders? Thank you, come again.
Thank you, Quentin.
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- March 31, 2007 9:30 PM // Film